Brand Promotion & Media品牌推广 与传媒

Reach young overseas Chinese gamers at scale. As the official overseas agency for RED (Xiaohongshu) and an early KOOK community partner, we run end-to-end social campaigns across Discord, KOOK, RED, TikTok and Douyin.

规模化触达海外年轻华人玩家。作为小红书海外官方代理与 KOOK 社区先行者,我们在 Discord、KOOK、小红书、TikTok 与抖音提供端到端的社媒推广服务。

Brand promotion & media

What We Offer服务内容

End-to-end promotion across the channels young Chinese gamers actually use围绕年轻华人玩家真实活跃的渠道,提供端到端推广

Social社媒投流

RED / Xiaohongshu Agency小红书官方代理投流

Official overseas RED agency. Content seeding, paid traffic and tag optimization that solves the hardest overseas-launch problems.

小红书海外官方代理。内容种草、投流与标签优化,解决海外落地推广的核心难题。

Community社区运营

Discord × KOOK OperationsDiscord × KOOK 运营

Building and operating Chinese gaming communities since 2018 — directly running 10+ communities with proven growth playbooks.

自 2018 年起运营华人游戏社区,直属运营 10+ 社区,拥有成熟的增长打法。

Esports赛事策划

Esports Campaigns & Events电竞赛事与活动策划

Online and offline esports campaigns, brand co-marketing and community tournaments under the NAEG esports brand.

线上线下电竞活动、品牌联合营销与社区赛事,依托 NAEG 电竞品牌落地。

Cross-platform全平台分发

TikTok / Douyin / IGTikTok / 抖音 / IG 分发

Multi-platform content production and distribution. SEO and content optimization across short-video and social.

多平台内容生产与分发,覆盖短视频与社媒的 SEO 与内容优化。

Audience Profile受众画像

A young, high-spending North American Chinese gaming audience — figures from our own channel analytics年轻、高消费力的北美华人玩家 — 数据源自我们自有渠道后台

Geographic Distribution地域分布

USA美国
60%
Canada加拿大
30%
Other其他
10%

Monthly Engagement月度活跃

Visitors访客
27K
Messages消息
165K
Voice语音
277Kmin

Flagship channel (Deman Esports), monthly.旗舰社区(电鳗电竞)月度数据。

80K+Members · Flagship旗舰社区成员
90%North America IP北美 IP 占比
27KMonthly Visitors月均访客
15+Partners Worldwide全球合作伙伴

Channel Network & Rate Card渠道矩阵与刊例价

Our owned communities and standard placement rates. Audience figures from channel analytics; custom packages available.我们自有社区矩阵与标准刊例价。受众数据来自渠道后台,可定制组合方案。

Community社区 Members成员 Monthly Visitors月访客 Top Channel热门频道 From起价
Deman Esports 电鳗电竞80,33926,884VALORANT$1,299
Account Exchange账号交易所20,5308,300League of Legends$400
Star Tavern 星原酒馆9,8362,310Redeem Codes兑换码$120
COD7,6951,667US Matchmaking美服组队$150

Prices are per standalone text channel, per month (USD). Figures reflect Sep 2025 / Feb 2025 analytics.价格为单个独立文字频道月费(美元)。数据采集于 2025年9月 / 2025年2月。

Product广告产品

Dedicated Channel独立文字频道

Your own branded channel — post text, images, posters or video. Brand may @-mention all members twice per month (exclusive partners get an extra mention).

专属品牌频道,可发布文字、图片、海报或视频。商家每月可 @全体成员 两次(独家商家额外加一次)。

from $120 / mo
Product广告产品

Pinned Locator Slot名片置顶位

A pinned profile slot at the top of the member list — display your brand name, WeChat or website address.

成员列表顶部置顶名片位,可展示品牌名称、微信或网站地址。

$50 / mo
Product广告产品

Auto Broadcast定时自动播报

Automated message broadcast every 8 hours. Supports internal/external links and embedded posters. For existing or channel clients.

每 8 小时自动播报一次,支持内外链与海报嵌入。面向老客户或已购频道广告的客户。

from $350
Service代运营投流

RED / Social Campaigns小红书 / 社媒投流

Managed content seeding and paid campaigns on RED (Xiaohongshu), TikTok and Douyin. Scoped and quoted per campaign.

小红书、TikTok、抖音的内容种草与投流代运营。按项目范围报价。

Custom quote按项目报价

Case Studies合作案例

Selected brand, game and esports collaborations部分品牌、游戏与电竞合作

Esports电竞合作

Gen.G + Discord

Community collaboration with a top global esports organization — community building and engagement across our Discord network.

与全球顶级电竞俱乐部的社区合作 — 在 Discord 社区矩阵内进行社区共建与用户互动。

Game Service游戏服务

NetEase UU Accelerator加速器

Game accelerator partnership — community promotion and user acquisition for the overseas Chinese gaming audience.

网易UU加速器合作 — 面向海外华人玩家的社区推广与用户增长。

Game Title游戏厂商

NARAKA: Bladepoint

Official title launch and community campaign — offline esports event and creator collaboration in North America.

《永劫无间》官方上线与社区推广 — 北美线下电竞活动与达人联动。

Hardware硬件品牌

AndaSeat Gaming Chairs电竞椅

Brand promotion partnership — product seeding and co-marketing to our gaming community.

品牌推广合作 — 面向游戏社区的产品种草与联合营销。

Game Title游戏厂商

Honor of Kings 王者荣耀

North American launch promotion — pre-registration drive and community awareness for the global release.

北美上线推广 — 全球版预注册引流与社区造势。

Local Service本地生活

Fantuan Delivery饭团外卖

Local lifestyle partner — promotion of food delivery and review services to the overseas Chinese community.

本地生活合作方 — 面向海外华人社区的外卖与点评服务推广。

Education教育留学

SpeedUp & SGV GroupSpeedUp 教育 & 择一集团

Education and career-services partners — RED content campaigns and community lead generation in North America.

教育与求职服务合作方 — 北美小红书内容投放与社区获客。

Other partners include RED creators, lifestyle and accelerator brands across North America.其他合作方涵盖小红书达人、北美生活方式与游戏加速品牌等。

Promote With Deman One与电鳗合作推广

Tell us your campaign goals — we'll design the channel mix.告诉我们你的推广目标,我们来设计渠道组合。